Making Sure Your Business Listings Are Up to Date

Most businesses move to a new location at least once in their lifetime. So, how can you ensure that your customers will be able to find you in your new location? Unlike your home, your business address is publicly published and, typically, a large part of your business’ identity.  Therefore, when it comes to your internet listings, it is essential to make sure each and every one of them is accurate. We’ve compiled a list of our top 3 favorite tools to help you find, update, and manage all of your online listings in one spot.

1. Moz Local

Moz local is an award-winning software that helps increase SEO in general. However, one of the most exciting features is its local marketing tool which allows the user to manage multiple online business listings from one easy location.  Use Moz’s business database to search for your company and it will find ALL of your online listings and easily allow you to update and manage those listings.

2. Yext

Yext is an automated tool that helps find all of your business listings and update them. Yext Local SEO makes sure your business information is consistent throughout the internet. The idea is that consistency is not only the key to professionalism, but it helps boost your SEO when Google checks listings. Yext appears very easy to use for both the tech expert and the tech novice.

3. Express Update

Express Update is another amazing tool to use to help update your business listings. It is an easy one-stop-shop to find and manage your business listings on the top internet search engines as well as public libraries and car navigation systems. You can utilize this software to update any of your electronically linked locations. If you have more than one business, Express Update offers a bulk search to allow you to look for up to 10 businesses.

Although these 3 tools are very helpful when it comes to maintaining a consistent online presence, they only complete one part of the job and there’s always a chance that something will be missed when using an automated tool. Therefore, you need a reputable SEO company to help fill in the blanks and make sure any online listing connected to your business is showing  updated and accurate information. Having inconsistent information between your online listings causes a business to appear unprofessional and can be extremely detrimental to its SEO.

If you are in need of a reputable company that has your company’s best interest in mind, contact the experts at Skol Marketing at 612-787-7565.