Itโ€™s back to school month – your kids might be heading to their first days of Pre-K or their final year of College, but when was the last time you were in the classroom? As a small business owner, itโ€™s always important to keep learning! In this article, youโ€™ll learn about some of the educational workshops that we provide that focus on helping your business grow online.

SEO Workshop for Small Business Owners

Your business is online but how do you take advantage by driving traffic and revenue? In this workshop, you can learn the anatomy of a search engine and how Google, Yahoo, and Bing are actually analyzing your website and online presence; plus tips and tools you can use to enhance your online presence.

Social Media Ads For Your Business

You have a website and are on social media, but how do you take your online presence to the next level? In this workshop, weโ€™ll discuss how to utilize social media advertising to draw attention to your products or services. Weโ€™ll also discuss the different advertising models and options for popular platforms such as Facebook, Twitter, Instagram, Pinterest, and LinkedIn!

Google Analytics Workshop

You have a website, but now, how can you tell how it’s performing? Thatโ€™s where Google Analytics comes into play! In this small business workshop, we will discuss how you can track your website traffic, SEO, blogging, and social media efforts using Google Analytics. Join us and weโ€™ll teach you the basics of Google Analytics and how you can read and analyze your site traffic to better grow your business.

If youโ€™re looking to get in on the back-to-school fun, join us at one of our workshops! Visit skolmarketing.com/workshops for a complete list of upcoming workshops and events, or schedule a FREE 30-minute consultation with one of our experts for a one-on-one opportunity to learn more about how to grow your business through digital marketing.