​Join Skol Marketing for an engaging afternoon of networking and insights! We’ll kick off with networking followed by a presentation on how to navigate Google’s evolving algorithm, focusing on the impact of AI and the importance of rich content in today’s digital landscape.

Topic: Navigating Google’s Evolving Algorithm: The Role of AI and Rich Content

​In an era where AI-driven tools and rich media are reshaping the digital landscape, understanding Google’s ever-evolving algorithm is crucial to staying competitive. Join Ben Theis with Skol Marketing for an insightful talk that explores the latest updates in Google’s algorithm, focusing on how AI-generated content and rich multimedia are impacting SEO strategies. We’ll break down the implications of Google’s E-E-A-T guidelines, discuss the growing importance of user intent and experience, and share actionable tips on how businesses can leverage AI while maintaining high-quality, engaging content. Stay ahead of the curve and optimize your content for success in this AI-enhanced world!

​Light apps, beverages and great company to be served! We look forward to seeing you there.

Agenda:

• Open Networking: 3:00 – 3:45 PM
• Presentation and Q&A: 3:45 – 4:45 PM
• Wrap-Up and Networking: 4:45 – 5:00 PM